BIC EZ Reach Lighter: Disappointing Design, High Price Tag, and Unlikely Success.
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Bic Lighter Classic, Full size, 12 Piece
By: jacobfuckingjones
In this video review, the reviewer expresses excitement about trying the BIC EZ Reach lighter. They mention the surprising collaboration between Martha Stewart and Snoop Dogg in the advertisements for the lighter. However, the reviewer is disappointed with the design and quality of the lighter, as well as the high price tag of four dollars. They find the size to be inconvenient and express concerns about the stickiness of the packaging. The reviewer concludes that they do not believe the lighter will be successful in the market.
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